Aspiring Formula 1 team owner Gene Haas has announced a change in the name of his Formula 1 team, which is set to join the series’ grid in 2016.

The American’s North Carolina-based team had secured an entry under the ‘Haas Formula’ moniker, but it will now be known as the Haas F1 Team. The team also launched its official website, alongside Facebook and Twitter channels.

Haas F1 Team logo

The Haas F1 Team logo

“Haas F1 Team automatically conveys our place among the pinnacle of motorsports,” Haas, who founded Haas Automation in 1983 and co-owns the Stewart-Haas NASCAR team, said of the name change.

“When you hear ‘F1’ you know exactly what it is – a global racing series that showcases the latest technology and attracts the best talent in engineering and design.”

Aside from appointing former Jaguar and Red Bull technical director Günther Steiner to the position of Team Principal, the team has yet to finalise its chassis design set-up or engine partner. Haas is known to be seeking a tie-in with Dallara to help build and design the chassis, which he hopes to have mated to a customer Ferrari V6 turbo engine.

Image via Sutton Images

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Geoff Burke

Journalist at MotorsportM8
Site co-founder. Social Media guru. All-round trouble-maker.