A number of V8 Supercars teams have taken the covers off their season-long, or one-off, liveries they will run ahead of this weekend’s season-opening Clipsal 500 on the streets of Adelaide.
Headlining this activity was the factory Holden Racing Team, which unveiled a slightly revised warpaint (pictured above) to mark the twenty-fifth anniversary of the first race featuring a Walkinshaw-run HRT. The team’s two cars, driven by former champions James Courtney and Garth Tander, ran in a striking black livery during the pre-season test at Sydney Motorsport Park, but their two cars will revert to the outfit’s traditional predominantly red colour scheme.
It is expected that the team may run a number of on-off livery schemes over the course of the season.
The outfit has kept the same principal sponsors in Mobil 1 and SP Tools, while Morris Finance joins the team’s sponsorship roster. The Monster energy drink brand also makes a return to the series, joining the squad as a minor sponsor.
Lucas Dumbrell Motorsport also took the covers off the livery scheme it will run on the #3 Holden Commodore of Tim Blanchard, who returns to the series full-time after being promoted from the role of co-driver to the since-retired Russell Ingall.
The car will have principal and naming rights sponsorship from Cooldrive Distribution, a Blanchard family-owned business specialising in aftermarket automotive air conditioning, radiator and electrical products.
“Having worked with LDM last year and seeing the enormous change they’ve undertaken since then in terms of staffing and resources, I am very excited about the prospects for this year,” Blanchard said of his upcoming full-time return.
“It’s a team determined to improve its performance, I think I am joining them at the right time and I am looking forward to taking the CoolDrive brand to the sharp end of the field.”
The team is yet to reveal a principal backer for its second car being piloted by Nick Percat, although there were previously rumours that the Dodo telecommunications group will be that car’s naming rights sponsor.
Also doing the livery reveal is the Erebus Motorsport squad, which has revealed images of the colour schemes its two Mercedes-Benz E63 AMGs will campaign at this weekend’s opening round.
The outfit has continued with the predominantly silver colour schemes run by both drivers, Will Davison and newcomer Ashley Walsh, during the pre-season test in Sydney.
Davison will carry the branding of Solar Australia – which recently announced a season-long sponsorship deal prior to the test – as well as minor sponsorship from Spanish oil giant Repsol and Davison’s long-time backer, Doric.
Walsh, however, will run without primary backing as the team continues to seek a major sponsorship deal for the youngster.
The Betty Klimenko owned team’s sponsorship struggles have been well-documented over the last twelve months. Despite claiming a breakthrough maiden win, it has struggled to secure long-term commercial support following the departure of the three primary sponsors it inherited from its previous Stone Brothers Racing guise. It has since lost further sponsorship deals with Fuchs, Beko and Citizen during the off-season.
Meanwhile, the fourth and final Nissan Altima now has primary sponsorship, albeit for just this weekend’s round.
Team owner/driver Todd Kelly will run in the colours of Pilatus Aircraft, while teammates Rick Kelly (Jack Daniel’s), Michael Caruso (Nismo) and James Moffat (Nissan GT Academy) all have long-term backing for the entire season.
The elder Kelly brother has been on the hunt for a major backer for his #7 entry following the decision of long-time backer Jack Daniel’s to scale back its sponsorship to his younger brother’s car for the forthcoming season.
Images via Erebus Motorsport, Holden Racing Team, Lucas Dumbrell Motorsport, Nissan Motorsport
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