Brad Jones Racing has announced that long-time sponsor BOC will scale back its commercial involvement with the team next season.
The multinational industrial gas, welding, safety and equipment supplier will terminate its naming rights sponsorship with the team – bringing to an end the third-longest such partnership in the Supercars era – although it will stay on in a less significant arrangement.
BOC’s partnership with Brad Jones Racing dates back to its Super Touring days in the late 1990s. It joined Supercars when it sponsored the feeder Konica Series title-winning Ford Falcon piloted by team owner Brad Jones’ nephew Andrew in 2004 before making the jump to the main game a year later.
The decision comes in the wake of a troubled year for BOC in Australia, particularly in the wake of falling commodity prices in the global gas industry.
“While we will no longer be a naming sponsor in Supercars in 2017 we are very pleased to continue working with and supporting Brad Jones Racing and their team,” said Bruce Currie, BOC’s Head of Sales and Marketing.
“BOC is very proud of our long association with Supercars and Brad Jones Racing and we look forward to the team’s ongoing success on the racetrack in 2017.”
Brad Jones Racing will feature a partially changed driving line-up next season, with Nick Percat replacing series veteran Jason Bright.
Bright himself is one of the license holder’s of the team’s third car and is widely expected to take that to another team to prolong his racing career. Despite this speculation, BJR has indicated it will continue as a three-car operation in 2017.
Image via Motorsport.com
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