The upcoming Supercheap Auto Bathurst 1000 will be the first sporting event in Australian history to be televised in 4K ultra high definition.

Host broadcaster Foxtel – now in its fourth season as the Supercars Championship’s exclusive broadcaster – will shoot the ‘Great Race’ with 4K cameras that can process images at four times the quality of high definition (HD) screening.

Thirty 4K native cameras will line the Mount Panorama circuit, offering their service to Foxtel’s satellite customers who have a compatible IQ4 box on the new dedicated 4K channel (444).

“With the support of Foxtel and Fox Sports we have trialled the cameras at the last two Supercars events and as recently as the Sandown 500 on the weekend. The pictures are extraordinary,” revealed Sean Seamer, CEO of Supercars.

“Supercars is a sport of colour, sound and movement. The cars, the action, the colour and the event will be captured like never before in 4K. We couldn’t be any more excited.”

Meanwhile, the 1000-kilometre event will also be ad-break free for viewers, the first time ever done so for the Great Race. Pay TV customers will again have access to the dedicated Bathurst Channel, which will bring around the clock coverage of the event along with special features that include documentaries, exclusive interviews and classic races from the Bathurst archives.

The iconic Bathurst 1000 has been pivotal in debuting new broadcast technology in the past with RaceCam introduced by the late Geoff Healey and ATN-7 (Seven Network) for the 1979 event.

The innovation was developed to give audiences a never-before-seen, passenger seat view and allow drivers to give their commentary while behind the wheel as Dick Johnson, Glenn Seaton, Mark Skaife and Neil Crompton famously did throughout the 1980s and 1990s. Humorously, these same concept baffled American drivers and audiences alike when the technology arrived to NASCAR in the 1980s.

“When we announced Foxtel in 4K a month ago we and Supercars challenged ourselves to bring it to life as soon as possible and after an incredible amount of work we are delighted to pull forward the launch by a month and bring Australians Bathurst like never before,” added Foxtel CEO, Patrick Delany.

“It’s fitting that we will ring in a new era in Australian television with an event as big and iconic as the action at Mount Panorama.”

The Bathurst Channel is set to go live from October 1-7 on Channel 506.

Image via Keith McInnes Photography

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Luke McCullough

Journalist at MotorsportM8
Melbourne based and Australian Grand Prix enthusiast with over 10+ years of attendance.
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